Campaign Execution Specialist

Job Summary

To support global marketing initiatives, the full-time Systems Campaign Execution Specialist will create, deploy, and manage marketing automation tools while collaborating with various teams to optimize lead generation and campaign performance.

Key responsibilities

• Develop and execute marketing automation programs, including automated email campaigns and forms
• Collaborate with Marketing Operations and Salesforce Admins to ensure system accuracy and optimize email programs
• Produce monthly performance reports and conduct A/B testing for campaign effectiveness

Required qualifications

• 1-2 years of experience in marketing automation tools such as Pardot, Marketo, or Hubspot
• Familiarity with Salesforce CRM and webinar tools like ON24 or GotoWebinar
• Experience in creating emails, forms, and landing pages in a Marketing Automation Management (MAM) system
• Understanding of marketing metrics and campaign reporting
• Self-starter with strong project management skills