Content Marketing Manager

Job Summary

A company is looking for a Content Marketing Manager to develop and execute content strategies that enhance brand awareness and establish thought leadership in the self-insurance industry.

Key Responsibilities

• Build and manage a comprehensive content strategy and calendar aligned with marketing goals
• Conduct research on industry trends and create thought leadership content, including blog posts and case studies
• Collaborate with graphic designers and internal stakeholders to produce engaging content across various channels

Required Qualifications

• 3+ years of experience in content development, copywriting, or storytelling
• Strong organizational and project management skills
• Ability to work under pressure and meet tight deadlines
• Experience in the healthcare or health insurance industries is a plus
• Bachelor's degree in marketing, communications, business, or a related field is preferred