Conversion Rate Optimization Specialist
Job Summary
A company is looking for a Conversion Rate Optimization & Testing Specialist to enhance user experiences and drive measurable results.
Key Responsibilities
- Develop and execute a comprehensive CRO strategy to optimize website and landing page performance
- Create, manage, and execute A/B and multivariate tests, analyzing results to provide actionable insights
- Collaborate with marketing teams to optimize lead generation forms and other web elements impacting performance
Required Qualifications
- Proven experience in CRO, A/B testing, and website optimization
- Strong proficiency in analytics tools like Google Analytics or Adobe Analytics
- Hands-on experience with testing tools such as Optimizely or Google Optimize
- Bachelor's degree in Marketing, Business, or a related field, or equivalent professional experience
- Experience in B2B SaaS or technology industries is a strong plus
COMPLETE JOB DESCRIPTION
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