Digital Marketing Analytics Specialist
Location: Remote
Compensation: Hourly
Staff Reviewed: Wed, Nov 27, 2024
This job expires in: 24 days
Job Summary
A company is looking for a Digital Marketing Analytics Specialist for a six-month contract assignment.
Key Responsibilities:
- Manage incrementality and causal impact analyses to assess digital advertising effectiveness
- Collaborate with regional marketing teams to optimize measurement and attribution practices
- Analyze OneASICS program KPIs and provide insights for improving member experience
Required Qualifications:
- 5+ years of marketing analytics experience
- Bachelor's degree in Marketing, Analytics, or a related field
- Deep understanding of digital media platforms and landscape
- Experience with marketing measurement and attribution techniques
- Familiarity with pixel implementation for major platforms like Meta and Google
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