Digital Product Optimization Executive

Job Summary

A company is looking for a VP of Digital Product & Optimization to lead and enhance its eCommerce experience.

Key Responsibilities

• Define and execute a comprehensive eCommerce strategy aligned with business objectives
• Oversee a testing and optimization program to improve conversion rates and user experience
• Build and lead a high-performing eCommerce team focused on innovation and data-driven decision-making

Required Qualifications

• Extensive experience managing and optimizing eCommerce websites for direct-to-consumer brands
• Demonstrated success in running high-impact testing programs with measurable improvements
• Advanced understanding of website analytics and performance reporting
• Deep familiarity with Shopify and its ecosystem, including technical SEO and eCommerce operations
• Proven ability to hire, mentor, and lead high-performing teams