Director of Campaign Marketing

Job Summary

Leading the Global Campaign Marketing team, the full-time Director of Campaign Marketing will own the planning, execution, and optimization of integrated demand campaigns that support product portfolio growth while managing a newly formed team in a virtual environment.

Key responsibilities

• Define and lead the new team, establishing its operating model, roles, and priorities while navigating ongoing changes
• Oversee the planning and execution of integrated campaigns, ensuring alignment with business strategy and measurable pipeline contributions
• Manage paid media strategy and budget, holding agency partners accountable for performance and efficiency

Required qualifications

• 8+ years in B2B campaign or demand marketing, with at least 3 years in leadership roles
• Proven track record of owning a pipeline number and driving measurable marketing-sourced growth
• Hands-on experience with 6Sense or similar intent and orchestration platforms
• Direct experience managing paid media strategies across various channels
• Strong operating discipline in process design and cross-team execution