Director of Digital Demand Generation
Job Summary
A company is looking for a Director of Digital Demand Generation - Americas.
Key Responsibilities:
- Drive the digital demand generation strategy and execute campaigns
- Design and implement demand generation programs to nurture leads
- Analyze performance metrics to optimize campaigns and meet pipeline targets
Required Qualifications:
- 10+ years in demand generation or digital marketing, focusing on B2B
- Proven leadership experience in digital marketing teams
- Skilled in CRM and marketing automation platforms, including Salesforce and Marketo
- Strong analytical skills for data-driven decision-making
- Experience with intent data platforms, such as 6sense
COMPLETE JOB DESCRIPTION
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