Market Intelligence Manager
Job Summary
A company is looking for a Market & Competitive Intelligence Manager.
Key Responsibilities
- Create a framework for understanding competition and categorize key competitors
- Conduct annual analysis of the company's position in the digital marketing space
- Oversee mystery shopping exercises of competitors to analyze their go-to-market approach and performance
Required Qualifications
- 6+ years of experience in market research, competitive intelligence, or related fields
- Bachelor's Degree; MBA or advanced degree preferred
- Experience in quantitative and qualitative research methods
- Proficiency in market research tools and Excel, PowerPoint, and Word
- Strong project management and stakeholder management skills
COMPLETE JOB DESCRIPTION
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