Principal Digital Strategist
Job Summary
A company is looking for a Principal Digital Strategist responsible for developing and optimizing digital experiences to enhance engagement and improve health outcomes.
Key Responsibilities
- Develop comprehensive digital experience strategies aligned with company goals
- Lead cross-functional collaboration to align digital experience priorities with business objectives
- Leverage data and insights to refine digital strategies and measure the impact of digital initiatives
Required Qualifications
- Bachelor's degree in Digital, Digital Marketing, Healthcare Administration, Marketing, or related field
- Master's Degree preferred
- 6+ years in digital strategy, product, or UX design required
- 6+ years in a managed care or healthcare organization preferred
- Experience with competitive analysis and digital experience analytics
COMPLETE JOB DESCRIPTION
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