Job Summary
An employee benefits provider needs applicants for an opening for a Remote Content Marketing Manager.
Candidates will be responsible for the following:
- Developing strategy for message architecture and framework for in market demand generation
- Planning the experience for the buyer as they interact and consume material
- Engaging and influencing internal stakeholders
Qualifications for this position include:
- 4-year college degree
- 5 years of Marketing experience with an emphasis on content marketing, social media and demand generation
- A high degree of initiative, creativity and problem-solving skills will be expected
- Strong understanding of media, marketing-sales funnel metrics, and how they can be analyzed
- Experience in managing content delivery and channel distribution
- Experience in WebCMS, marketing automation and other marketing technologies