Job Summary
An information technology company has an open position for a Remote Digital Marketing Manager in Cambridge.
Candidates will be responsible for the following:
- Developing & improving our digital marketing strategy across channels, including audience segmentation, attribution, etc
- Leading planning, execution, and measurement of digital marketing programs and campaigns
- Understanding our industry and users in order to develop targeting and outreach strategies
Qualifications for this position include:
- Proven success designing, executing, and measuring B2B or B2C digital campaigns across multiple platforms
- In-depth understanding of SEO and Google Ads programs
- Excellent verbal and written communication skills
- Familiarity with media editing software, web design, and content management systems (Wordpress)
- Demonstrated analytical ability to draw insights and drive business priorities
- Ability to own and manage multiple projects — from assignment to delivery
