Job Summary
A patient communication software company has a current position open for a Remote Digital Marketing Specialist .
Candidates will be responsible for the following:
- Assisting with the execution of our SEM, SEO, Social, Content, Display and other digital marketing channels
- Gathering assets and traffic media to agencies, publications, and medical academies
- Assisting with the strategy and execution of A/B testing techniques
Applicants must meet the following qualifications:
- Bachelor's degree in marketing or related field required
- 2-4 years in a B2B digital marketing role
- Experience with Search Engine Marketing (SEM) and Search Engine Optimization (SEO) processes and methodologies
- Experience with programmatic digital advertising, paid social, building custom audiences, display advertising, and ABM
- Knowledge of Google Analytics, Google Tag Manager, and Google Webmaster Tools
- Hands-on experience executing campaigns directly on Google Adwords, LinkedIn, Facebook and other digital channels
