Job Summary
A marketing technology company has an open position for a Remote Growth Marketing Director in Boston.
Core Responsibilities of this position include:
- Leading our website redevelopment project to improve user experience and conversion
- Building scalable, effective campaigns that drive platform growth and marketing pipeline
- Partnering closely with our product team to find new and interesting ways to drive new usage
Must meet the following requirements for consideration:
- Experience with Salesforce, Pardot, Excel, PPC, paid social advertising and managing agencies
- Experience leading site strategy, SEO strategy and execution as well as ABM marketing
- Excellent analytical skills and the ability to interpret data, identify trends, and analyze program effectiveness
- Proven track record of increasing and improving existing demand gen strategies
- 7-10 years of marketing experience with a focus on product lead growth, lead qualification, paid acquisition, and marketing operations
- Experience and thrive working in metric-driven, fast-paced, high-growth environments
