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Remote Lifecycle Marketing Manager in South Jordan

Job is Expired
Location: Utah
Compensation: To Be Discussed
Staff Reviewed: Fri, May 28, 2021
Job Category: Marketing
Weekly Hours: Full Time
Employer Type: Employer
Education Level: Bachelors

Job Summary

A crafting products company has a current position open for a Remote Lifecycle Marketing Manager in South Jordan.

Core Responsibilities Include:

  • Identifying opportunities to drive product adoption, engagement, retention, and cross-sell/up-sell/referral behavior in digital marketing channels
  • Creating email segmentation and content personalization strategies
  • Managing email campaign execution from idea creation, copywriting, HTML edits, deployment, scheduling and segmentation

Required Skills:

  • 4-5+ years B2C digital marketing or eCommerce experience
  • BA/BS in Marketing or related field; or equivalent experience with demonstrated proficiency
  • Experience leveraging a complex marketing automation/CRM system like ExactTarget/Salesforce Marketing Cloud, Adobe Campaign or Responsys
  • Passion for personalization, data-driven marketing and building programs that drive incremental results
  • Deep knowledge in customer segmentation, list management, deliverability and CAN-SPAM laws
  • Deep knowledge in email and CRM marketing

COMPLETE JOB DESCRIPTION

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