Job Summary

A business services company needs applicants for an opening for a Remote Marketing Director.

Core Responsibilities of this position include:

• Introducing new channels, platforms, audiences and content through rapid testing
• Designing and executing multi-channel programs to drive acquisition, adoption and retention
• Establishing CAC goals, as well as manage traffic, conversion and LTV

Qualifications Include:

• Deep knowledge of attribution and ROI analyses
• 8+ years experience in performance marketing
• Experience managing agency and third-party relationships
• Strong analytical skills and obsession with achieving pipeline growth
• Deep knowledge of demand generation mix including SEM, SEO, email marketing, direct mail, events, social media, etc
• Proven track record of driving user acquisition through strategy, budgeting, forecasting, and measuring performance across a variety of paid channels