Job Summary
A technology company that automates the analysis of geospatial data is searching for a person to fill their position for a Remote Marketing Director.
Core Responsibilities of this position include:
- Leading marketing programs by setting strategy and KPIs, developing forecasts, evaluating budget, and measuring results
- Implementing ABM campaigns and amplify content developed by others on the marketing team or other functions
- Defining lead capture/nurture/qualification workflow for DL and implementing in our marketing/CRM technology stack
Applicants must meet the following qualifications:
- 10+ years in B2B technology marketing management, leveraging your strategic skills to drive revenue growth
- Demonstrated ability to lead, grow and develop a highly effective team
- Analytical skills with the ability to interpret data and adjust marketing activities/budgets as needed to achieve set goals
- Understanding of marketing to key vertical markets with business-driven outcomes and customer-driven use cases
- Experience supporting both direct sales and channel sales teams
- Strong communication skills and the ability to translate highly technical info into compelling messages