Job Summary

A software platform is seeking a Remote SEM Analyst.

Individual must be able to fulfill the following responsibilities:

• Develop, execute and monitor initiatives to increase paid search traffic and revenue
• Optimize ad copy and landing pages to maximize click-through and conversion rate
• Provide data-driven recommendations to scale paid search marketing channels efficiently

Position Requirements Include:

• 3-4 years of relevant experience    
• Proven SEM experience and success managing PPC campaigns across Google and  Microsoft
• Up-to-date with the latest trends and best practices in search engine marketing
• In-depth experience with automated bid management
• Strong analytical skills and experience generating SEM reports
• Proficient with Google Analytics and Excel