Job Summary
A social media platform is in need of a Remote Strategic Media Planning Messenger.
Individual must be able to fulfill the following responsibilities:
- Developing measurable, media strategies and plans grounded in objectives and audience insights, to deliver innovation and business outcomes
- Managing multiple media work streams and deliverables to ensure flawless campaign planning and execution
- Effectively analyzing campaign performance against aligned to goals for ongoing campaign reporting and marketing leadership visibility
Must meet the following requirements for consideration:
- Proven experience working both strategically as well as in an executional capacity to build and deploy optimization strategies and learning roadmaps
- 8+ years experience in managing and executing large scale consumer campaigns and long-term brand building through an integrated media mix
- Experience within both agency and client organizations
- Experience working directly with creative teams to integrate creative ideas/strategy with media strategy and channel selection
- Scrappy, resourceful, action and detail-oriented, with a high ownership mindset to deliver measurable impact