Senior B2B Marketing Manager

Location: Remote
Compensation: To Be Discussed
Staff Reviewed: Mon, Nov 25, 2024
This job expires in: 23 days

Job Summary

A company is looking for a B2B Senior Marketing Manager with experience in the healthcare sector.

Key Responsibilities
  • Develop and implement demand generation strategies targeting health plans and health services organizations
  • Create compelling content and sales enablement materials in collaboration with the sales team
  • Track, analyze, and report on marketing performance, optimizing future efforts based on insights
Qualifications
  • Bachelor's degree in marketing, communications, or a related field preferred
  • A minimum of 5 years of experience in B2B demand generation marketing, preferably in healthcare
  • Experience with CRM systems and marketing automation platforms, preferably SFMC and Hubspot
  • Strong understanding of marketing principles, strategies, and tactics
  • Experience in a fast-paced environment with the ability to manage multiple projects effectively

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