Senior Customer Lifecycle Marketing Manager

Job Summary

A company is looking for a Senior Customer Lifecycle Marketing Manager - International.

Key Responsibilities

• Run a customer lifecycle program with operational excellence, designing and implementing campaigns for international regions
• Optimize lifecycle journeys through experimentation and data, ensuring cultural relevance in content and messaging
• Measure campaign effectiveness and develop a lifecycle campaign roadmap based on regional insights and company objectives

Required Qualifications

• 5+ years of experience in lifecycle marketing or customer marketing in a global B2B SaaS environment
• Strong understanding of market segmentation, customer journey mapping, and campaign automation
• History of successfully launching end-to-end lifecycle programs
• Outstanding project management and organizational skills
• Experience managing localization and translation processes for marketing content