Senior Marketing Analyst
Location: Remote
Compensation: To Be Discussed
Staff Reviewed: Tue, Nov 19, 2024
This job expires in: 13 days
Job Summary
A company is looking for a Sr. Analyst, Marketing Analytics (Relationship Marketing / Social).
Key Responsibilities
- Lead measurement, reporting, and insights for Relationship Marketing and Organic Social channels
- Support web, e-commerce, and app analysis, including conversion funnels and user journeys
- Merge marketing data with guest analytics to perform advanced analyses like Propensity-to-Buy and Marketing Attribution
Required Qualifications
- 2+ years of experience in marketing analytics (paid media, web, e-commerce, app)
- Proficiency in web and media analytics tools (e.g., Adobe Analytics, Google Analytics)
- Experience with data visualization tools (e.g., Tableau)
- Proficiency in SQL and/or Python preferred
- Familiarity with Snowflake/cloud databases is a plus
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