Social Media Manager

Job Summary

Owning SwimOutlet's organic social presence, the full-time remote Social Media Manager will manage content production, community engagement, and creative testing while producing authentic swim-related content that drives product sales.

Key responsibilities

• Produce and publish social and paid social creative, including short-form videos, UGC, and motion graphics
• Manage the ambassador program and community interactions, ensuring effective engagement and measurable outcomes
• Conduct performance analysis and creative testing for paid social, collaborating weekly with the CMO to optimize content strategy

Required qualifications

• Proven experience in producing and editing video content, including familiarity with tools like Premiere or After Effects
• Demonstrated ownership of organic social media for a consumer brand or retailer
• Experience managing an ambassador or influencer program with accountability for results
• Strong understanding of performance metrics related to social media, such as engagement and conversion rates
• Genuine knowledge of the swim, aquatics, or endurance sports industry