Job Summary

A financial technology company has a current position open for a Telecommute Automation Marketing Specialist.

Individual must be able to fulfill the following responsibilities:

• Become an expert in demand generation performance metrics; know what’s working & what can be improved across marketing channels
• Develop nurture campaigns to qualify and increase touches, increasing speed from Lead to SQL
• Proactively optimize and test landing pages, email creative and copy for conversion

Qualifications Include:

• Experienced B2B marketer with 4+ years marketing automation (1 year experience with HubSpot) & Salesforce CRM experience
• Experience with end-to-end email campaign best practices & expert on fundamentals & advanced skills to execute flawless campaigns
• Experience in responsive design and email deliverability as well as A/B testing and optimizing conversions
• An extremely organized and detail-oriented, project manager with the ability to balance strategy and tactics
• A self-starter with a passion for data analysis and reporting and the ability to transform data into actionable insights