Telecommute CRM Manager

Location: Nationwide

Compensation: To Be Discussed

Staff Reviewed: Mon, Jun 07, 2021

This job expires in: 15 days

Job Category: Information Technology

Remote Level: 100% Remote

Employer Type: Employer

Career Level: Experienced, Senior Level

Job Summary

A video game developer is filling a position for a Telecommute CRM Manager.

Must be able to:

  • Drive engagement and retention strategies by identifying/analyzing customer segments
  • Lead campaign ideation and concept development against Zwift’s growth strategies and key initiatives
  • Identify opportunities at key beats along the customer lifecycle that maximize engagement

Qualifications for this position include:

  • 3-5 years related experience in mobile marketing/advertising, ideally in a subscription business
  • Experience utilizing a CRM platform to build and track campaign performance
  • Demonstrable knowledge of best practices and orchestration across different channels
  • Strong background in customer conversion, re-engagement and retention strategies
  • Experience analyzing marketing campaigns, running A/B tests, and providing actionable insights/recommendations
  • Willingness to approach projects with a can-do attitude and create processes where there isn’t one

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