Job Summary
An human resources company has an open position for a Virtual Account Based Marketing Strategist and Campaign Manager.
Individual must be able to fulfill the following responsibilities:
- Assessing marketing campaign performance on a timely basis
- Partnering with product marketing teams to gain an in-depth understanding of the customer lifecycle
- Developing data-driven customer journeys based on analytics and marketing automation reporting
Qualifications for this position include:
- 5+ years of experience in a marketing role in either a corporate or agency environment
- Experience developing and executing complex demand generation campaigns with proven results
- Hands-on experience in marketing automation, preferably in Marketo and Salesforce CRM
- Track record of successful team leadership with experience organizing and completing detailed projects
- Ability to deliver on deadlines and within defined budgets
- Strong understanding of the marketing automation ecosystem.