Account Based Marketing Manager

Job Summary

A company is looking for an Account Based Marketing Manager (REMOTE OK).

Key Responsibilities

• Design and implement an account-based marketing strategy aligned with company revenue goals
• Execute personalized, multi-channel campaigns for target accounts and optimize based on performance metrics
• Collaborate with sales leadership to prioritize target accounts and establish clear processes for account handoffs

Required Qualifications

• 6+ years of experience in B2B demand generation, with at least 3 years in account-based marketing
• Proven track record of driving pipeline and ARR through ABM programs
• Hands-on technical proficiency with ABM platforms and marketing automation tools
• Strong understanding of B2B buying cycles and complex sales processes
• Deep analytical skills to diagnose funnel performance issues and translate data into actionable strategies