Account Based Marketing Manager

Job Summary

A company is looking for a Manager, ABM to lead and execute account-based marketing strategies.

Key Responsibilities

• Develop and execute high-impact, integrated ABM programs to achieve revenue and pipeline goals for key accounts
• Strategize ABM campaign approach and manage campaign planning within the Account Based Marketing team
• Oversee the ABM strategy, approach, and calendar while communicating effectively with the marketing team and larger organization

Required Qualifications

• 5+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS
• Experience building and managing multi-channel ABM campaigns
• Understanding of pipeline management and metrics
• Demonstrated experience sourcing and overseeing vendors for marketing program execution
• Ability to work independently and adapt to the dynamic nature of a startup