Account-Based Marketing Manager

Job Summary

A company is looking for an Account-Based Marketing & Demand Generation Manager to lead targeted ABM programs for high-value enterprise accounts.

Key Responsibilities

• Own ABM strategy and execution for strategic enterprise accounts
• Partner with Sales to develop account plans and align on revenue goals
• Measure account engagement and translate performance data into actionable recommendations

Required Qualifications

• Proven success executing ABM programs tied to pipeline and revenue impact
• Strong understanding of enterprise buying committees and multi-stakeholder sales cycles
• Experience collaborating closely with Sales teams in named-account strategies
• Expertise in demand generation and content marketing with demonstrated results
• Proficiency with ABM and marketing platforms such as Demandbase and HubSpot