Account-Based Marketing Manager

Job Summary

Working remotely, the full-time Account-Based Marketing Manager will design and implement account-based marketing strategies for high-value accounts, collaborating with Sales and Marketing teams to deliver effective campaigns and frameworks.

Key responsibilities

• Define segment priorities and target accounts in partnership with Sales, establishing a unified account-planning model
• Design account-selection frameworks and stakeholder mapping to create a repeatable ABM lifecycle
• Deliver personalized, multi-channel campaign frameworks and enable ABM readiness across various marketing teams

Required qualifications

• 3+ years of experience specifically in account-based marketing within a B2B SaaS environment
• Proven ability to build ideal customer profiles (ICPs) and comprehensive account plans
• Fluency in full-funnel marketing channels, both digital and offline
• Experience running intent-driven digital programs with a focus on personalized campaigns
• Strong cross-functional collaboration skills with field sales and marketing teams