Acquisition Marketing Manager

Job Summary

A company is looking for a Manager, Acquisition Marketing to drive growth in its membership business.

Key Responsibilities

• Develop and execute plans to achieve consumer revenue growth goals
• Build and manage lifecycle campaigns across various channels to enhance product and content marketing
• Run A/B testing programs and analyze performance to optimize marketing strategies

Required Qualifications

• 5-8+ years of experience in growth, digital, or performance marketing
• Experience in subscription or membership business models
• Proven ability to drive cross-functional collaboration and align strategies with business objectives
• Strong analytical skills and experience using data to inform decisions
• Flexibility and adaptability in a fast-paced environment