Activation Operations Manager

Job Summary

A company is looking for an Activation Operations Manager responsible for managing and improving the activation system.

Key Responsibilities

• Oversee the consumer activation system and ensure operational reliability
• Execute marketing campaigns and manage the marketing technology stack
• Define activation metrics and collaborate with analytics for performance reporting

Required Qualifications

• Bachelor's Degree in Marketing or a related field
• 6-8 years of experience in B2B2C companies, preferably in marketing technology
• Proven experience in executing direct marketing campaigns
• Experience in healthcare or regulated industries is highly preferred
• Hands-on experience with marketing automation and CRM platforms