Ads Measurement Analyst

Job Summary

A company is looking for an Ads Measurement Analyst.

Key Responsibilities

• Conduct in-depth Client Brand Lift studies to analyze advertising effectiveness
• Communicate complex results to non-technical client audiences and influence measurement thinking
• Provide actionable insights to improve advertising activities based on best practices and research findings

Required Qualifications

• 3+ years of digital ads measurement experience
• Expertise in conducting Brand Lift and other ads measurement methodologies
• Experience in developing campaign measurement strategies with partners
• Strong analytical skills with proficiency in spreadsheets and data analysis
• Ability to work cross-functionally with various teams