Advertising Strategist

Job Summary

A company is looking for an Advertising Strategist to manage and optimize digital advertising campaigns.

Key Responsibilities

• Plan, launch, and manage high-performing advertising campaigns on Meta and Google Ads
• Analyze campaign performance and optimize based on KPIs and ROAS goals
• Collaborate with internal teams to ensure timely and quality deliverables

Required Qualifications

• 3-4+ years of hands-on experience with digital ad platforms (Meta, Google Ads)
• Strong understanding of campaign structure, audience targeting, tracking, and reporting
• Demonstrated ability to work independently and meet deadlines in a remote setting
• U.S. residency required (Texas residents preferred, but not mandatory)
• Critical and strategic thinker with a proactive mindset