Amazon Digital Marketing Specialist

Job Summary

A company is looking for a Digital Marketing Specialist.

Key Responsibilities:

• Manage marketing initiatives on Amazon and other e-commerce platforms
• Optimize content to drive click-through rate (CTR) and conversion rate (CR)
• Create and implement external/off-Amazon marketing strategies to drive traffic back to Amazon

Required Qualifications:

• 2-3 years of active experience managing marketing initiatives on Amazon
• Experience with marketing campaign KPIs and reporting
• Proficiency in SEO, email marketing, and content optimization
• Familiarity with Seller Central and research tools like Helium10
• Experience with Walmart and Target platforms (preferred)