Analytics and Insights Analyst

Job Summary

Working in a hybrid or remote capacity, the full-time Analytics and Insights Analyst will partner with clients and internal teams to provide actionable insights, develop campaign strategies, and optimize programmatic marketing efforts.

Key responsibilities:

• Serve as a client-facing team member, communicating campaign strategies and interpreting insights through storytelling
• Design analytic and testing plans to address client business challenges and recommend optimization opportunities
• Develop innovative measurement tools and communicate campaign optimization results to demonstrate value against business goals

Required qualifications:

• 1-2 years of experience in a similar analytics role, preferably in digital media or programmatic analytics
• Proficiency in SQL and Excel, including pivot tables; experience with data manipulation tools such as Tableau or Python is a plus
• Bachelor's degree in Business, Finance, Economics, Statistics, Marketing, or equivalent experience
• Strong presentation and storytelling skills, with the ability to convey complex concepts in simple terms
• Creative, self-motivated, and data-driven with a high degree of attention to detail