Analytics Manager

Job Summary

A company is looking for a Manager, Analytics to provide guidance, project management, reporting, insights, and optimization solutions.

Key Responsibilities

• Participate in meetings to present media performance results and optimization strategies
• Analyze digital media campaigns and provide recommendations for optimization
• Lead the development and implementation of reporting dashboards

Required Qualifications

• Bachelor's Degree in advertising/marketing, business, engineering, or statistics/mathematics
• 3-5 years of experience as a digital media analyst or specialist
• Proficient in MS Excel and PowerPoint; SQL Server and/or Tableau experience preferred
• Experience with survey development and digital campaign analysis
• Familiarity with web analytics tools and digital creative optimization is a plus