ASO Marketing Specialist

Job Summary

A company is looking for an ASO Marketing Specialist who will drive visibility, engagement, and organic growth across app stores.

Key Responsibilities

• Analyze keywords for App Store and Google Play
• Build and update the semantic core across multiple locales
• Launch, manage, and interpret A/B tests to optimize app store presence

Required Qualifications

• Strong analytical mindset with the ability to interpret trends and user behavior
• Experience with ASODesk is a strong plus
• Background in Health & Fitness or Medical categories is a plus
• Knowledge of Apple Search Ads (ASA) is a plus
• Ability to communicate insights and propose actionable improvements