Associate Director of Growth Marketing

Job Summary

A company is looking for an Associate Director, Growth Marketing - Innovative Channels.

Key Responsibilities

• Own end-to-end channel expansion by researching, prioritizing, launching, and iterating across various acquisition channels
• Shape the innovative channel roadmap by identifying high-potential opportunities and making strategic investment cases
• Design and execute rigorous experiments to analyze performance metrics and translate data into strategic recommendations

Required Qualifications

• 4+ years of experience in performance or growth marketing with exposure to multiple channels
• Preferred consulting background with the ability to structure complex problems and communicate effectively
• Strong foundational understanding of marketing levers such as bidding, targeting, and creative optimization
• Quantitative analytical ability with experience in full-funnel metrics and data storytelling
• Excitement for applying AI tools and agents to enhance marketing capabilities