Associate Director of Marketing

Job Summary

A company is looking for an Associate Director, Marketing Effectiveness.

Key Responsibilities

• Establish and implement best practices and tools to enhance marketing execution across brand teams
• Oversee agency selection, contracting, and performance evaluation to optimize marketing spend
• Identify inefficiencies in marketing execution and develop scalable solutions for operational effectiveness

Qualifications & Key Competencies

• Bachelor's degree in Business, Marketing, or a related field; MBA preferred
• 8+ years of experience in marketing operations, agency management, and/or marketing effectiveness within the pharmaceutical or healthcare industry
• Strong project management and process optimization expertise
• Experience in agency/vendor relationship management and marketing budget oversight
• Ability to analyze marketing performance data and leverage insights for strategic adjustments