Associate Manager, Media Strategy

Job Summary

Seeking an Associate Manager, Media Strategy, the full-time position will manage hands-on-keyboard campaigns across paid social and search platforms, utilizing performance data to inform media strategies while collaborating with internal teams and external partners.

Key responsibilities

• Build, launch, and manage cross-platform paid social and search campaigns, ensuring accuracy in setup and execution
• Monitor and optimize live campaigns to maximize performance against key performance indicators (KPIs), providing insights and recommendations
• Serve as the primary contact for external vendor partners, resolving technical issues and contributing to media planning discussions

Required qualifications

• 3+ years of digital media experience with a focus on campaign management, preferably in an agency environment
• Expertise in navigating social Ads Managers and managing budgets on platforms such as LinkedIn, Reddit, Meta, and X
• Hands-on experience with Google Ads, including keyword research and ad copywriting
• Strong understanding of ad trafficking, web pixeling, and conversion tracking
• Bachelor's degree in marketing, communications, business, or a related field, or equivalent experience