Associate Manager of Paid Search

Job Summary

To support a growing beauty brand, the full-time remote Associate Manager of Paid Search will manage and optimize paid search campaigns across Google and Bing, focusing on data-driven growth and effective budget allocation to achieve key performance indicators.

Key responsibilities

• Manage and optimize paid search campaigns, including keyword research, audience targeting, and A/B testing
• Lead testing methodologies for search and shopping campaigns to drive results and optimize return on ad spend (ROAS)
• Prepare regular reports and presentations to communicate campaign insights and collaborate with cross-functional teams

Required qualifications

• 3+ years of search marketing experience with a proven track record of managing successful campaigns
• Proficiency in Google and Bing ads platforms, including Google/Bing Merchant Center
• Strong understanding of search engine algorithms and best practices
• Strong analytical skills with the ability to interpret data and draw actionable insights
• Creative problem-solver with excellent organizational and time management skills