Associate Vice President of Public Relations

Job Summary

A company is looking for an Associate Vice President - Public Relations CPG Brands.

Key Responsibilities:

• Drive scalable revenue growth through comprehensive affiliate strategies and client public relations programs
• Acquire high-value consumers using data-driven insights and strategic partnerships
• Lead the execution of integrated public relations campaigns that exceed client goals

Required Qualifications:

• 6+ years of PR leadership experience in consumer public relations, particularly in food, beverage, wellness lifestyle, and consumer tech sectors
• Bachelor's degree in public relations or a related field; MBA or post-graduate degree is a plus
• Proven history of leading PR teams and driving successful results
• Exceptional media relations with established contacts in top-tier national and trade outlets
• Ability to develop and execute successful media relations, affiliate, and influencer programs