Audience Operations Analyst

Job Summary

A company is looking for an Audience Operations Analyst (Remote).

Key Responsibilities

• Create custom audiences by campaign and channels as required
• Monitor and report on audience results and performance to inform future segmentation and targeting
• Collaborate with internal and external teams to develop audience segmentation strategies and maintain audience delivery workflows

Required Qualifications

• Bachelor's degree in a related discipline preferred
• Experience with building custom audiences based on first-party data
• Proficiency in using MS Office, including Excel and PowerPoint
• Minimum 2 years of experience in digital advertising
• Strong experience with audience segmentation applications and analytics