B2B Content Marketing Strategist

Job Summary

A company is looking for a B2B Content Marketing Strategist.

Key Responsibilities

• Author, edit, and manage B2B content across various channels including emails, newsletters, and articles
• Serve as the subject matter expert for agent and broker voice, ensuring content aligns with brand guidelines
• Collaborate with cross-functional teams to produce and deploy content that supports agent engagement and sales enablement

Required Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field
• Proven experience in marketing, content strategy, or editorial roles, preferably in B2B or related industries
• Strong understanding of content strategy principles and audience segmentation
• Familiarity with marketing automation tools and analytics platforms
• Collaborative mindset with the ability to work across teams and departments