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B2B Demand Generation Manager

Location: Remote
Compensation: Salary
Reviewed: Fri, Aug 07, 2026
This job expires in: 23 days

Job Summary

To support a growing marketing team, the full-time remote B2B Demand Generation Manager will oversee demand generation strategies, lead a small marketing team, and collaborate closely with sales to drive conversions and pipeline growth.

Key Responsibilities
  • Execute B2B demand generation initiatives and lead nurturing aligned with company growth goals
  • Lead, coach, and develop a small team of marketing specialists and coordinators
  • Plan and manage multi-channel demand generation campaigns, including SEO, SEM, and account-based marketing
Required Qualifications
  • 5+ years of B2B marketing experience, with 2-3 years in a leadership role
  • At least 3 years of experience marketing to the U.S. market or 5 years in the North American market
  • Proven track record in B2B services marketing, preferably in BPO or IT services
  • Hands-on experience with marketing automation and CRM platforms like HubSpot or Salesforce
  • Bachelor's degree or equivalent practical experience

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