B2B HubSpot Marketing Manager

Job Summary

Focused on driving client success, the full-time remote B2B HubSpot Growth Marketing and Automation Manager will manage high-impact marketing strategies, collaborate with account teams, and optimize customer journeys through data-driven initiatives.

Key responsibilities

• Collaborate with cross-functional teams to execute marketing initiatives aligned with client goals
• Develop and implement cross-channel programs based on customer journey insights and analytics
• Maintain data integrity and manage CRM integrations while identifying opportunities for performance improvements

Required qualifications

• Proficiency in CRM platforms, preferably HubSpot, with experience in workflows and lead scoring
• Understanding of performance marketing tailored to unique customer journeys and Account Based Marketing
• Experience in identifying marketing channels and devising engagement strategies
• Strong collaboration and presentation skills for internal and client-facing interactions
• 2+ years of B2B strategy experience in-house or agency preferred