B2B Marketing Account Director

Job Summary

Managing a portfolio of 4-6 B2B accounts, the full-time B2B Marketing Account Director will utilize proprietary technology to diagnose growth constraints, develop strategies, and collaborate closely with client sales leadership to enhance lead quality and pipeline health in a remote work environment.

Key responsibilities

• Run quarterly Power Circuit reviews to diagnose growth constraints and build strategic roadmaps
• Collaborate with client sales teams on ICP refinement and lead scoring criteria
• Coordinate integrated marketing efforts across paid, SEO, content, and creative strategies for each account

Required qualifications

• 6+ years of experience in B2B marketing with client-facing or consultative roles
• Direct experience working with sales teams to improve MQL SQL handoff processes
• Strong understanding of B2B dynamics, including long sales cycles and high-ACV pipelines
• Experience presenting to VP and C-suite stakeholders, with the ability to advocate for data-driven decisions
• Proven track record of account retention and growth, with ABM strategy experience