B2B Marketing Manager

Job Summary

A company is looking for a B2B Marketing Manager to drive revenue growth through optimized marketing strategies.

Key Responsibilities

• Design and optimize multi-touch outbound email sequences using A/B testing and performance insights
• Create high-converting sales materials and manage the newsletter portfolio from strategy to performance optimization
• Analyze campaign performance and maintain Sales CRM hygiene for pipeline visibility

Required Qualifications

• At least 2 years of experience in marketing roles within crypto, traditional finance, or fintech
• Fluency in English
• Hands-on experience with email campaigns, including deliverability and segmentation
• Familiarity with email automation tools
• Solid understanding of crypto/blockchain concepts