B2B Marketing Manager
Job Summary
Experienced B2B marketers will find a full-time remote opportunity as a B2B Marketing Manager, responsible for driving marketing functions across five business units, enhancing sales enablement, brand positioning, and digital presence.
Key responsibilities:
- Own and improve client-facing marketing collateral and sales enablement tools
- Develop and evolve brand identity, messaging, and positioning for ARMStrong and its business units
- Execute go-to-market plans and cross-sell strategies while managing digital presence and SEO initiatives
Required qualifications:
- 7-10 years of B2B marketing experience, with at least 3 years in a senior or director-level role
- Experience in the P&C insurance industry preferred but not required
- Proven ability to operate as a player-coach, developing strategy and executing directly
- Strong writing skills with the ability to create compelling narratives for insurance industry buyers
- Bachelor's degree required
Complete Job Description
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