B2B Marketing Writer

Job Summary

A company is looking for a Content Writer (Remote).

Key Responsibilities

• Develop digital advertising copy for niche B2B audiences in the financial services industry
• Rewrite and refine existing marketing assets to align with new positioning strategies
• Draft client-facing email copy and produce sales enablement materials

Required Qualifications

• Proven experience in digital advertising, client-facing content, and ABM strategies
• Strong B2B writing background, preferably in the financial services industry
• Familiarity with investment products, particularly fixed income, is preferred
• Previous ad agency experience or B2B marketing experience at a financial firm is highly desired
• Able to distill complex ideas into clear, audience-specific messaging